DIY Build: Geode Wall Hooks

diy build: geode wall hooks - drifter and the gypsy blog
diy build: geode wall hooks - drifter and the gypsy blog
I just moved in to a new house about two months ago and I couldn’t love it more! Except that all the walls are some variation of cream or tan. It’s not that I don’t appreciate the coziness of it, I’m just not a tan walls kind of girl. However I’m having an even harder time figuring out exactly what I do want all my walls to look like. We own now, so I can pretty much do whatever I want! Wallpaper, paint, stenciling, permanent accents, ahh there are just so many options! And with all the other rooms I am more excited to work on first I know it’s going to be a while before my entryway gets the makeover I want (whatever that is..). In the meantime we really needed some coat hooks. I hate coats being tossed on tables, chairs, doors and, inevitably, floors so this was a must-do project. I decided to make some simple wood hooks with a gem accent and I chose to just go with the ivory flow and feature some soft-colored geodes. If I’m going to have to live with tan walls, I love the cohesive monochromatic look. Any gem would be beautiful on the tip of these though (imagine some pyrite or amethyst!) and I love the look of the glamorous stone mixed with the raw wood.

diy build: geode wall hooks - drifter and the gypsy blog
Materials:

– Wood dowels, cut down to about 3” lengths

– Hanger bolts (I used #8, 1 ½”)

– Screw anchors (use drill affixed with #8 drill bit

– Gems (I found my geodes at a natural history museum gift shop but they can be found online or even in arts and crafts sections at some big box stores)

– Gorilla glue

– Measuring tape

– Level

diy build: geode wall hooks - drifter and the gypsy blog
Steps:

1. I used 7/8” wide dowels but you can use smaller or larger just depending on your gems/the look you want. Cut your dowel down to size. I just had the men at Home Depot do it for me before I left but these dowels are easy to even saw by hand.

2. Drill a hole in to one end of your dowel pieces, right in the middle.

3. Glue your gems onto the opposite end. I used gorilla glue and think it’s going to do an excellent job, even with coats being torn off the hooks constantly but use whatever you’re comfortable with. And if these hooks are pretty much just for decoration, don’t hesitate to just use a dab of hot glue. Leave to dry the appropriate amount of time.

4. Screw your hanger bolts into the hole you drilled before.

5. Locate where you want your holes to go and mark with pencil, use a level to make sure they are even.

6. Use a drill bit to drill your holes in the wall.

7. Hammer in your anchors. Again, you really only need these if your hooks will be used for hanging heavy or constantly moving things.

8. Screw in your hooks!

diy build: geode wall hooks - drifter and the gypsy blog
diy build: geode wall hooks - drifter and the gypsy blog
diy build: geode wall hooks - drifter and the gypsy blog
diy build: geode wall hooks - drifter and the gypsy blog
Machelle (DIY Build Contributor)

click here for more diy build.

What’s In a Name? Part II

shooting videos - drifter and the gypsy blog
Earlier this week, I outlined a few of my tips for choosing a dynamic name for your business. I couldn’t fit all my tips in one post, so I’m back here today with Part II (as well as a personal story about my own blog name).

6. Consider the letterforms.

This tip comes from more of a graphic design standpoint, but consider the letterforms that make up your name. Can they easily be turned into a logo? The Fedex and Amazon.com logos are great examples of logos that have clever hidden meanings. (More logo inspiration here.)

7. Don’t overthink it.

I don’t think I can emphasize this enough. I am a professional over-thinker who sweats the small stuff. That’s just my nature and I think that a lot of creative entrepreneurs are wired the same way as I am. Last quarter at SCAD, I had a project for my Graphic Design class where I had to name and brand a mock business. When my professor read my brand brief, his first reaction was I got WAY too conceptual in my choice of name and it was bound to sail right over people’s oblivious heads. All the hours, days, WEEKS I spent agonizing over a name for a company that wasn’t even REAL was all for naught. Sure, a name is important. But by the end of the day, you CAN make most names work for your business with successful branding. There are a lot of companies whose names don’t make sense but we’re so used to them that we don’t question the logic of the name. For example, have you ever stopped and wondered what hulu means? What about zynga?

8. Choose a name that stands the test of time.

Don’t use a name/word that’s trendy or ‘in’ at the moment. Ask yourself if the word will be just as popular 5-10 years down the road. For example, the word ‘hustle’ is popular right now. But what happens if in 10 years ‘hustle’ is equivalent to groovy? When in doubt, go with something that’s timeless.

And now for my story: People often ask me where I get ‘Drifter & the Gypsy’ from. I started this blog in 2008, when I was 14 and had just started high school. As with most teenagers of that age, I felt a bit lost and unsure of where true passion lay. I felt like a drifter. I wanted another word that would make an alliteration. That led me to come up with ‘gypsy.’ bada bing bada boom. Originally my blog was The Drifter and the Gypsy, but I felt like the first ‘The’ made the name too long, so two years ago (when I switched blogging platforms), I simplified the name to Drifter & the Gypsy. If I had to start alllll over, I’d probably pick a shorter name, but I was only 14 when I named my blog and I didn’t know I’d still be blogging all these years later. I’ve gone through much self-hate over the name Drifter & the Gypsy. (Yes that’s right: For a while I didn’t even like my OWN blog name). But over the past few months, people have told me how much they love the name Drifter & the Gypsy, which really surprised me (in a good way, of course). Case in point? I am my own worst critic. We are all are own worst critics. So let’s not be too hard on ourselves, m’kay?

Just remember, you can’t name yourself, but you CAN name your business. So make it a good one (to avoid having to rename your business!), but don’t stress out about it toooo much. There are very successful companies that break some of these rules, so don’t think you have to follow everything to a T. Just pick a name and let good branding do the rest.

If you have a blog/personal business, did you have a lot of trouble coming up with a name? Or perhaps you have a funny story of how your name came about? I shared my story, now it’s time for you to share yours!

Did you miss the first part of this series? Click here to read Part I.

Photograph by Katrina

Girl’s Got Style: Curious Natalia

curious natalia - drifter and the gypsy blog
curious natalia - drifter and the gypsy blog
curious natalia - drifter and the gypsy blog
girls got style: curious natalia - drifter and the gypsy blog
Carla Natalia–who goes by Natalia–is based in Jacksonville, Florida, but has roots in Puerto Rico. She says she has an “Unending love for all beautiful and vintage things.” A girl after my own heart, yo.

curious natalia - drifter and the gypsy blog
curious natalia - drifter and the gypsy blog
curious natalia - drifter and the gypsy blog
curious natalia - drifter and the gypsy blog
curious natalia - drifter and the gypsy blog
curious natalia - drifter and the gypsy blog
curious natalia - drifter and the gypsy blog
Visit Natalia’s blog here.

What’s In a Name? Part I

shooting videos - drifter and the gypsy blog
What’s the first thing you do when you meet someone? Ask their name. A name is one of the most important things about you. Oddly enough, it is very rare for a person to name himself/herself. In most cases, your parents or a close relative picks out your name (so let’s just hope they had good taste when picking names).

However, there ARE some things in life YOU get to name: pets, cars (if you’re the car-naming type of person) and your business. As a creative entrepreneur, your business is an extension of your being, so it’s important to pick a name that resonates with you and your audience.

Here are my tips for picking out a business name (Part I):

1. Choose something that is unique to you.

This goes without saying, but choose something that isn’t generic and will generate a million Google search results. An excellent example is my friend Jen of Honey Kennedy. ‘Honey Kennedy’ was her grandmother’s nickname when she was growing up in New York. Jen’s grandmother’s style inspired her, so naming her blog Honey Kennedy has special meaning to her, while still remaining catchy.

2. Choose something that is easy for people to remember.

As much as you want to choose a name that is unique, you don’t want to make it so abstract and obscure people are going to ask you how to spell it. If your business is a person’s name, use the generic spelling of the person (i.e. Olivia instead of Alivia), unless the business is your own name; then I would advise you to use the true spelling of your name, even if it isn’t generic.

3. Make it short and sweet.

This goes in line with tip #2. Avoid making your name overly long and complex. People have very short attention spans and if your business name is more than 3-4 words, people won’t remember any more than the first part. The caveat is you don’t want to make your name so short it’s not unique or memorable.

4. Choose something that is easy to pronounce.

There is nothing more embarrassing to a customer than if they have to ask you how to pronounce the name of your business (i.e. if it’s in another language). Sometimes they won’t ask, which is worse because they’ll never find out. If your name is too hard to pronounce, people will avoid talking about your business–unless they are so absolutely in love with your product or service they need to sing praises to the hills–just for the reason they don’t want to pronounce the name wrong. And then you’ll have missed out on a perfect opportunity for free advertising via word of mouth. People love names that roll off the tongue easily. Rhymes are fun. So are alliterations.

5. Choose a name that sounds like your business.

When you name your business, you want that name to describe what you’re offering. At the same time, you don’t want to it to be so obvious that the name entirely gives it away (i.e. ‘Sarah’s Cupcakes’). Instead, you want to suggest what your business does through the words you choose. How does your name make people feel? Is it true to what you sell or what service you provide? For example, ‘All That Glitters’ might sound fitting for the name of a party business, but it wouldn’t sound fitting for the name of a personal chef (unless the personal chef caters for parties or something).

I learned these tips through years of observation, so I hope this gives you insight on choosing a good name for your business. Are you starting up your own blog or business? Do you know someone who is? Feel free to use these tips for yourself or share these tips with them!

Stay tuned for Part II (as well as a story about my OWN blog name) coming at ya on Thursday.

Photograph by Katrina

DIY Beauty: Classic Party Makeup

diy beauty: classic party makeup - drifter and the gypsy blog
Parties are a really fun opportunity to experiment with different makeup looks you wouldn’t wear during the day. You can go bold without looking overly dressed up (just don’t go too bold!).

Here’s my favorite go-to festive makeup look. This means red lips and neutral smokey eyes with a touch of glitter to reflect my partying mood.

diy beauty: classic party makeup - drifter and the gypsy blog
NEUTRAL SMOKEY EYES

Take any neutral eyeshadow palette with a combination of shimmery and matte neutral and brown shades. Here I am using Urban Decay Naked eyeshadow palette. The four colors I am using is Virgin (shimmery nude), Sin (champagne pink), Buck (matte brown) and Darkhorse (deep chocolate brown with flecks of bronze).

Steps:

diy beauty: classic party makeup - drifter and the gypsy blog
1. First take the lightest shade Sin and sweep it all over your eye lids.
2. Now take the medium shade Buck and start to blend it from halfway across your eyelid. Always blend your shadow upward and outward into the crease of your eye lid.
3. Sweep the darkest shade Darkhorse into the outer corner of the eye and the crease to create a dark, intense shadow.
4. Highlight and create contrast by dusting a small amount of a nude shade Virgin over your brow bone.
5. To balance the intensity of your upper eye lid, take the darkest shade Darkhorse and sweep a it just under your eye, close to your bottom lash.
6. Blending is key! Use your brush to blend your shadow and buff out any harsh lines by working towards the outer corner of your eye.

diy beauty: classic party makeup - drifter and the gypsy blog
7. Add a touch of glitter to the inner corners of your eyes for that extra sparkle and festivity. Here I am using Too Faced Starry Eyed in Silver Lining.
8. Apply your eyeliner. For more hints and tips, see my how to apply eyeliner tutorial.
9. Finish off the look with mascara on your top and bottom lashes.

diy beauty: classic party makeup - drifter and the gypsy blog
diy beauty: classic party makeup - drifter and the gypsy blog

CHEEKS

Contour and highlight your cheekbones and add a touch of blush.

For more hints and tips, see my how to contour and highlight tutorial.

diy beauty: classic party makeup - drifter and the gypsy blog
CLASSIC RED LIPS

Steps:

1. Apply a lip liner to give your lipstick more staying power and more definition to your lips. The liner should never be darker than your lipstick.
2. Outline using lip liner to get the perfect shape.
3. When you are happy with the shape, fill in your lips with the liner.
4. Layer lipstick on top to give you a more opaque and intense red.

For more hints and tips, see my how to wear red lipstick tutorial.

diy beauty: classic party makeup - drifter and the gypsy blog
THE FINISHED LOOK

diy beauty: classic party makeup - drifter and the gypsy blog
diy beauty: classic party makeup - drifter and the gypsy blog
diy beauty: classic party makeup - drifter and the gypsy blog
Melanie (DIY Beauty Contributor)

click here for more diy beauty.

West Coast Craft 2014

west coast craft 2014 - drifter and the gypsy blog
So far on the Drifter & the Gypsy Reader Survey—a huge thank you to those who have filled it out; it’s immensely helpful for me to determine what you like most/least about the blog—a lot of you guys have said you’d like to see more lifestyle shots & day trips. Since cameras phones and Instagram have really taken over, I’ve left my real camera at home more times than I’d like to admit. BUT I can definitely change that. So here ya go!

west coast craft 2014 - drifter and the gypsy blog
This past weekend was West Coast Craft 2014. It was the second year of WCC, but I missed it last year, so this was my first time going. Craft shows are one of my favorite things to go to in the world. They’re such a great place to get inspired.

With that being said, craft shows can be either totally awesome or bleh and West Coast Craft was extremely well-done. So good. The aesthetic was right on with that relaxed West Coast vibe. There were so many stylish people (both vendors and buyers alike!). I just wish I dressed nicer, but I was really tired that day and felt like being comfy, so jeans and a tee shirt it was. Oh well. Next year.

west coast craft 2014 - drifter and the gypsy blog
The craft fair took place at Fort Mason in the Marina District of San Francisco. The neighborhood is one of my favorites in the city.

west coast craft 2014 - drifter and the gypsy blog
Twenty Two Hours

west coast craft 2014 - drifter and the gypsy blog
Tanya Aguiniga

I saw a lot of familiar faces—and people I recognized from social media—at the craft fair. It’s really a close-knit community here. It feels like family. I love it.

west coast craft 2014 - drifter and the gypsy blog
Carrie of Half Hitch Goods was there with her rolling shoppe.
west coast craft 2014 - drifter and the gypsy blog
west coast craft 2014 - drifter and the gypsy blog
west coast craft 2014 - drifter and the gypsy blog
Faye Kendall Fiber Art and Design

west coast craft 2014 - drifter and the gypsy blog
Nobl Goods

west coast craft 2014 - drifter and the gypsy blog
west coast craft 2014 - drifter and the gypsy blog
I have the biggest crush on these leather bags by xobruno.

west coast craft 2014 - drifter and the gypsy blog
Jessica Wertz Ceramics (the photography on her website is so pretty).

west coast craft 2014 - drifter and the gypsy blog
Other Brother Co

west coast craft 2014 - drifter and the gypsy blog
Atelier Dion‘s rainbow mug display was so clever!

west coast craft 2014 - drifter and the gypsy blog
Jen E Ceramics. I really loved all of the ceramics at this craft fair.

west coast craft 2014 - drifter and the gypsy blog
Did any of my fellow San Franciscans attend West Coast Craft? You can read more about the craft fair here and see the full roster of vendors here.

Imaginary Outfits: Winter’s Night In

As a self-proclaimed homebody, nothing is more exciting to me than a winter’s night in (says me and every other introvert to ever walk the face of the earth, right?). I just don’t understand why people would want to go OUT when it’s dark and cold and blustery and just really bad weather in general (again, says me and every other introvert in the world).

It’s actually kind of ironic that I’m writing this post today because we have a HUGE storm in San Francisco going on right now (the biggest rainstorm we’ve had in years!) and I’m having quite a lot of fun staying in allllll day and listening to a Creative Live class.

Avenue 32 asked me to put together an outfit for a winter’s night in. Some nights, I’m in my PJs by the time dinner rolls around, but if you want to be a liiiitle more stylish than that, here’s what I would wear for a winter’s night in:

imaginary outfits: winters night in - drifter and the gypsy blog
The whole sweatpant trend is very popular right now and I must say if done the right way, I’m a fan. I never got into the whole jeggings trend, but sweatpants I like. Especially these. (keep your eyes peeled for an outfit post of me wearing sweatpants sometime soon).

Cecil Beaton is one of my favorite fashion photographers and I’d love to have his collection of work from the 1930s-1960s.

An ideal winter’s night in involves me cozying up and watching an old movie or writing blog posts while candles burn off in the distance. What does an ideal winter’s night in look like to you?

background photograph via easy makes me happy.

click here for more imaginary outfits.

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